The secrets of internet marketing will be shared by Richard Calkin, founder of Web Genius, during to be a webinar hosted by Financial Advice NZ.
During the webinar, Calkin will go through the key highlights of his book The Kiwi Business Hero’s Internet Marketing Handbook – now in its fourth edition.
Topics covered will include:
- Attracting new customers with high Google organic search rankings
-
Richard Calkin. - Generating qualified search leads through Facebook and Google advertising
- Targeting local consumers via your Google maps listing
- Designing a responsive website that converts visitors into customers
- Leveraging email marketing for repeat business and referrals
- Building profitable customer relationships through social media marketing
- Leveraging your online reputation through positive customer reviews
Calkin has more than 25 years’ experience in web marketing. His firm has serviced thousands of clients across the country over more than two decades.
The 1CPD hour webinar starts at 10am Wednesday 2 August. Tickets are free for Financial Advice NZ members or $50 plus GST for non-members. Click here to find out more and register.