AIA Vitality Embraces Rugby World Cup


AIA has launched its latest television advertisement featuring AIA Vitality ambassador Ian Jones.

AIA Vitality is a broadcast sponsor of New Zealand’s coverage of the Rugby World Cup 2019 on TVNZ and Spark Sport and the commercial went live on 20 September during the Japan vs Russia game.


AIA Vitality ambassador Ian Jones

AIA announced the appointment of Ian Jones as a Vitality ambassador in May this year (see: AIA Appoints Two Vitality Ambassadors…).

AIA stated the Rugby Studio Show is embracing AIA Vitality with a ‘Kick start your health’ quiz over the six weeks of the tournament and TVNZ’s Breakfast Show will also be discussing AIA Vitality and health and wellbeing with a weekly segment over six weeks, featuring AIA Vitality ambassadors Ian Jones, Jess Quinn and Dame Valerie Adams.

In other AIA New Zealand news, the company was recently recognised for its commitment to gender equality and women’s empowerment when it was announced as Supreme Winner of the 2019 White Camellia Awards.

The awards celebrate organisational commitment to the Women’s Empowerment Principles (WEPs), a UN Women and UN Global Compact initiative which encourages gender equality in the workplace.

The Supreme Award is awarded to organisations that demonstrate exceptional commitment to gender equality in the workplace and working with the community to empower women.

AIA New Zealand also received awards for corporate leadership, health safety and wellbeing, and measuring and reporting on progress to achieve gender equality.

AIA CEO, Nick Stanhope

AIA’s Chief People and Culture Officer, Brynlea Hunter-Morpeth, says, “AIA New Zealand is committed to a gender diverse and balanced workplace with an inclusive culture that supports and empowers women to succeed, so we are honoured to receive this award.”

Chief Executive, Nick Stanhope, added: “Our goal to have 50 per cent of women in managerial and above level roles was achieved in 2016. Six out of our ten executive leaders are now women, two of whom are Maori.”