Melanie Purdey has been appointed Head of Aligned Advice at AIA New Zealand, a newly-created role at the firm.
Purdey is an authorised financial adviser with experience in the financial services industry in New Zealand and Canada and will report to Sam Tremethick, AIA’s Chief Partnership Insurance Officer.
Tremethick says: “Melanie is known as being an advocate of financial advice and the importance of advice to financial wellbeing.
“I’m delighted to welcome Melanie into the team as we look to respond to the changing regulatory environment and establish our operating frameworks under the new regime.”
Purdey was previously CEO at Newpark Group, a role she left in March. See our story: Newpark Appoints New Leader.