Countdown Shopping Vouchers for AIA Vitality Members


Members of the AIA Vitality scheme can now use their Active Rewards at supermarket chain Countdown. Members will receive a Countdown gift card every time they reach their weekly active rewards target.

In total, members can earn gift cards to the value of $300 each membership year. The firm’s previous grocery partner was New World.

In addition, clothing retailer New Balance is offering a 30% discount on its full priced footwear, apparel, and accessories to AIA Vitality members.

“As we approach the second anniversary of AIA Vitality in New Zealand, it’s great to see the tangible benefits we’ve been able to deliver for Kiwis,” says Len Elikhis, AIA NZ Chief Product and Vitality Officer.

AIA NZ’s health and wellness programme has 25,000 members who have received more than 164,000 Active Rewards and taken more than 10 billion steps.

Members have claimed 3,400 free AIA Vitality health checks, and nearly 1,000 discounted MoleMaps.